6 best Jira Assets alternatives for IT teams in 2026

Jira Assets, the asset management feature built into Jira Service Management Premium, costs $51.42 per agent per month. That's before you hit the 50,000 object limit and start paying overage fees.

For many IT teams, that price is hard to justify, especially when asset management is only one part of their workload. The good news: you have options.

This guide covers six alternatives specifically for IT asset management, not general project management tools. Most "Jira alternatives" articles focus on software development or project tracking. This one focuses on tracking hardware, software licenses, and IT equipment, either inside Jira or as a standalone solution.

Quick comparison

The best Jira Assets alternatives for 2026

1. Asset Management for Jira

Asset Management for Jira is a native Atlassian Marketplace app that adds IT asset management directly inside Jira. Unlike Jira Assets, which requires JSM Premium at $51.42 per agent per month, this app works with any Jira plan.

Key features:

• Native Jira integration: Assets appear as fields in tickets, usable in JQL filters, automations, and queues

• MDM sync: Direct integration with Microsoft Intune, Jamf Pro, and Kandji for automated device inventory

• QR code scanning: Mobile app for physical asset tracking

• Loan management: Built-in checkout system with automated reminders

• License tracking: Monitor software subscriptions and compliance

Pros:

• Affordable pricing starts at $2.50 per user per month versus $51.42 for JSM Premium

• Fast setup with no schema design required, works out of the box

• True native integration where asset data lives in Jira, not a separate system

• Unlimited assets on all plans with no object limits or consumption-based fees

Cons:

• Requires Jira, does not work as a standalone ITAM solution

• Smaller ecosystem with fewer third-party integrations than enterprise ITSM platforms

Pricing:

Source: Asset Management for Jira Pricing

2. Freshservice

Freshservice is Freshworks' cloud-based ITSM platform with strong asset management capabilities built on ITIL best practices. It's designed for growing IT teams that want ITIL-aligned processes without the complexity of enterprise platforms.

Key features:

• Asset lifecycle management: Track hardware from procurement to disposal

• Automated discovery: Network scanning and agent-based discovery

• CMDB: Map relationships between assets and services

• Software license management: Track installations and compliance

• Freddy AI: AI-powered automation and insights

Pros:

• Fast deployment with pre-built ITIL workflows that get you running quickly

• Clean, modern interface that's easy for technicians and end users

• Strong automation with workflow automator handling routine tasks

• Good value with a lower starting price than ServiceNow or Zendesk

Cons:

• Advanced features require Growth ($49/agent/mo) or Pro ($99/agent/mo) plans

• Freddy AI Copilot is a $35 per agent per month add-on

• Less customizable than ServiceNow for complex workflows

Pricing:

Source: Freshservice Pricing

3. ServiceNow

ServiceNow is the enterprise standard for IT service management, offering the most comprehensive asset and configuration management capabilities on the market. If you're a large enterprise with complex IT infrastructure, ServiceNow is the benchmark against which other tools are measured.

Key features:

• Enterprise CMDB: Maps complex relationships across IT infrastructure

• Hardware asset management: Full lifecycle tracking with automated discovery

• Software asset management: License compliance and optimization

• IT asset disposal: Secure data wiping and disposal workflows

• AI-powered insights: Predictive analytics for asset maintenance

Pros:

• Enterprise-grade platform that handles the most complex IT environments

• Highly customizable with no-code workflow builder for any process

• Strong ecosystem with thousands of integrations and apps

• Industry compliance built-in for SOX, HIPAA, and GDPR

Cons:

• Expensive with custom pricing typically starting at $100+ per user per month

• Long implementation timeline, often requiring months and consultants

• Steep learning curve with significant training required for administrators

• Overkill for small teams with a complex feature set that may overwhelm

Pricing:

All pricing is custom and requires sales engagement. Typically enterprise-only with minimum user counts.

Source: ServiceNow

4. SmartSuite

SmartSuite is a Work OS platform that unifies IT service management, asset tracking, and team collaboration in one customizable system. It takes a no-code approach to building custom IT workflows.

Key features:

• No-code platform: Build custom IT workflows without developers

• IT asset tracker: Pre-built templates for hardware and software tracking

• Automated workflows: Trigger actions based on asset status changes

• Real-time dashboards: Track SLAs, incidents, and asset metrics

• Mobile apps: iOS and Android access for field technicians

Pros:

• Highly flexible platform that adapts to your processes rather than forcing ITIL

• Fast setup with pre-built ITSM templates getting you started in hours

• Transparent pricing published online with no sales calls required

• All-in-one solution combining ITSM, project management, and general work management

Cons:

• Not ITIL-native, so less out-of-the-box ITIL compliance than Freshservice

• Newer player with a smaller ecosystem than established ITSM platforms

• Self-setup required, meaning you need to design your own workflows

Pricing:

Note: Minimum 3 users on Team, 5 on Professional, 10 on Enterprise
Source: SmartSuite Pricing

5. Ivanti

Ivanti Neurons for ITAM combines IT asset management with unified endpoint management and security in a single platform. It's built for security-focused organizations that want a comprehensive view of their IT environment.

Key features:

• Unified endpoint management: Manage devices, patches, and security together

• Active/passive discovery: Advanced network scanning finds all connected assets

• Self-healing automation: AI detects and fixes common issues automatically

• Software license optimization: Reclaim unused licenses and ensure compliance

• CMDB with dependency mapping: Understand impact of changes

Pros:

• Security-first approach with deep integration with endpoint security tools

• Comprehensive discovery that finds assets other tools miss

• AI automation with self-healing capabilities reducing manual ticket volume

• Enterprise proven, trusted by large organizations with complex environments

Cons:

• Opaque pricing with no public pricing, requires sales engagement

• Complex platform where multiple modules can be overwhelming

• Long implementation timeline for enterprise deployments

• Interface learning curve with UI designed for power users, not simplicity

Pricing:

All pricing is custom and quote-based. Pricing varies by modules selected (ITSM, ITAM, UEM, Security).

Source: Ivanti

6. ManageEngine ServiceDesk Plus

ManageEngine ServiceDesk Plus is a comprehensive ITSM solution from Zoho Corporation. It combines help desk, asset management, and change management with both cloud and on-premise deployment options.

Key features:

• IT asset management: Hardware and software tracking with automated discovery

• CMDB: Configuration management with relationship mapping

• Software license management: Compliance tracking and optimization

• Purchase order management: Full procurement-to-retirement lifecycle

• Remote asset management: Agent-based tracking for distributed devices

Pros:

• Deployment flexibility with cloud or on-premise options

• ITIL compliant with certification for incident, problem, and change management

• Strong asset discovery with agent and agentless discovery options

• Affordable entry with lower cost than ServiceNow for mid-market

Cons:

• Dated interface that feels older compared to modern alternatives

• Limited customization with less flexibility than ServiceNow for custom workflows

• Separate products where asset management is a separate purchase in some tiers

• Sales process required for accurate pricing

Pricing (Cloud):

Note: Asset management requires Professional or Enterprise plan
Source: ManageEngine Pricing

How to choose the right Jira Assets alternative

The best choice depends on what your organization actually needs. Here's a simple framework:

Choose Asset Management for Jira if:

• Your team already lives in Jira

• You want the simplest setup with native integration

• Budget is a primary concern ($2.50 per user versus $51.42 for JSM Premium)

• You need MDM sync with Intune, Jamf, or Kandji

Choose Freshservice if:

• You want ITIL-compliant processes out of the box

• You need a standalone ITSM platform (not Jira-dependent)

• You're a growing team (50-500 employees)

• You value modern UI and fast deployment

Choose ServiceNow if:

• You're a large enterprise (1,000+ employees)

• You need the most comprehensive CMDB available

• You have complex, multi-tier approval workflows

• Budget is secondary to capability

Choose SmartSuite if:

• You want to customize workflows without coding

• You need ITSM plus project management in one tool

• You prefer transparent, published pricing

• You want fastest time-to-value

Choose Ivanti if:

• Security and endpoint management are priorities

• You need the most comprehensive asset discovery

• You're willing to invest in a complex platform

Choose ManageEngine if:

• You need on-premise deployment option

• ITIL compliance is mandatory

• You want mature asset lifecycle management

Start tracking assets where your team already works

Jira Assets requires JSM Premium at $51.42 per agent per month. The alternatives above offer different approaches at various price points, from $2.50 per user for native Jira integration to custom enterprise pricing for comprehensive platforms.

For teams already in Jira, Asset Management for Jira provides native integration at a fraction of the cost. For standalone ITSM, Freshservice offers the best balance of features, price, and ease of use. For enterprises, ServiceNow remains the gold standard despite its complexity.

The right choice depends on your team size, budget, and how deeply integrated asset management needs to be with your existing workflows.

Frequently Asked Questions

What is the most affordable Jira Assets alternative for small teams?

Asset Management for Jira starts at $10 per month flat for up to 10 users, making it the most cost-effective option for small teams already using Jira. At $2.50 per user per month for larger teams, it is significantly cheaper than JSM Premium at $51.42 per agent.

Do Jira Assets alternatives work with Jira Service Management?

Asset Management for Jira is specifically designed to work inside Jira and integrates natively with Jira Service Management. Other alternatives like Freshservice and ServiceNow are standalone platforms that can integrate with Jira through connectors or APIs, but they do not provide the same native experience.

Which Jira Assets alternative is best for ITIL compliance?

Freshservice and ManageEngine ServiceDesk Plus both offer strong ITIL compliance out of the box. ServiceNow provides the most comprehensive ITIL framework but at enterprise pricing. Freshservice is generally easier to implement while still providing certified ITIL processes.

Can I migrate my existing asset data from Jira Assets to another tool?

Most alternatives support CSV import for asset data migration. Asset Management for Jira can import directly from Jira Assets. Freshservice, SmartSuite, and ManageEngine all provide import tools. ServiceNow typically requires professional services for migration due to its complexity.

Which alternative has the best asset discovery capabilities?

Ivanti and ServiceNow offer the most comprehensive asset discovery with active and passive network scanning. Freshservice and ManageEngine provide solid automated discovery for most environments. Asset Management for Jira focuses on MDM integrations (Intune, Jamf, Kandji) rather than network scanning.

Is there a free trial available for these Jira Assets alternatives?

Yes, most alternatives offer free trials. Asset Management for Jira offers a 30-day free trial. Freshservice provides a 14-day free trial. SmartSuite offers a 14-day free trial with no credit card required. ServiceNow and Ivanti typically require sales engagement for trials.